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Basic Operations, Affiliate Organisations, and the Monthly Traffic Rankings

Basic Website Operations Data

https://www.collegewebsites.ac.uk/technical-reviews/basic-operational-awareness

It is good to see that the total College websites using a 1) responsive template, 2) staffed live chat, 3) a favicon, 4) social media links that open in target="_blank" and 5) an HTML sitemap has increased from 10 to 19 (from 430).

Affiliate Organisations in the Footer Sections

https://www.collegewebsites.ac.uk/content-reviews/affiliate-association-footer-organisations
https://www.collegewebsites.ac.uk/technical-reviews/footers-logos

The most recent review of College Websites is of our use of Media Assets and Organisations in the Affiliates Footers:

9 Colleges (from 430) achieved a 5/5 grade for 1) consistent design, 2) responsive display, 3)  transparent .png (or same colour .jpg) background, 4) mouseover effect, and 5) an active hyperlink opening in target="_blank":

Most website affiliates footers include out of date logos, such as the Two Ticks Positive About Disabled People, which since July 2016 has been Disability Confident (elements on request from This email address is being protected from spambots. You need JavaScript enabled to view it.) and more recently the Association of Colleges have had a full rebrand.


Sectorwide Ranking Report for October

https://www.collegewebsites.ac.uk/traffic-reviews/current-alexa-rankings-in-order

A full year of data deserves presenting as a mean average. The most significant detail are the consistent leading performers producing an s-shape curve. These below are the top ten College websites by mean average for 2016/17:

Rank Average Top 5 Websites 2016/17 Rank Average Top 10 Websites 2016/17
1st 3.00 Glasgow Clyde College 6th 6.83 Manchester College
2nd 3.17 Edinburgh College 7th 14.75 Runshaw College
3rd 3.83 City Literary Institute 8th 15.58 City of Bristol College
4th 4.00 Havering College of Further & Higher Education 9th 16.25 Alton College
5th 4.25 City of Glasgow College 10th 20.92 Barnet & Southgate College

Even when taking into consideration weighting based on annual turnover (column KI) shows that technical practice, at most a level 5 qualification, is the critical variable. Would you be interested in working together to write Level 3-5 Qualifications in Website Operations? Below are links to the full October data tables and the annual mean average table:

https://www.collegewebsites.ac.uk/traffic-reviews/past-alexa-traffic-order

https://www.criticalfriend.ac.uk/past-alexa-traffic-rankings